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A dynamic, high-action Olympic commercial shot of swimmer Maggie Mac Neil performing the butterfly stroke underwater, framed within a minimalist blue and white geometric design ad campaign

Level Up Your Sports Imaging: Olympic Lessons from Finn O’Hara’s Latest Campaign
Finn O’Hara: Capturing Olympic Velocity with Tactical Precision What happens when a national campaign for Bell Canada demands a "low angle" on an Olympic champion? For award-winning director and photographer Finn O’Hara, it meant taking the Canon R5 where few commercial shooters dare: deep into the high-speed lanes of a professional pool. Facing a strict four-hour window and the technical complexity of tethered underwater imaging, Finn bypassed bulky traditional housings for the tactile, modular precision of Outex. Discover how Finn synchronized a Canon RF 15-35mm lens, Area51 tethering, and a clever Profoto strobe relay to freeze the motion of gold medalist Maggie Mac Neil in real-time. Dive into the workflow that proves you don’t have to sacrifice control for protection.

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